Graham Shapiro Design have developed the branding and visual communication for the UK’s first University of Westminster Self-Leadership, Mental Health and Well-Being Programme for students. Through scientifically-proven diagnostic tools, the Self-Leadership Programme will seek to highlight biological indicators of common unhealthy symptoms incurred by young entrepreneurs, such as burnout or fatigue. The Programme will then seek to develop resilience tactics to help the participating young people to maintain a wellbeing balance, and to prevent society from being robbed of their passion and entrepreneurial spirit due to chronic medical ailments.

Due to passion and enthusiasm, the wellbeing of entrepreneurs is often overlooked within the business world and we are so pleased to have created visual communication in one of the first initiatives to support this within a UK University.